Use Case: Digital Signage (Expanded)
AI for Digital Signage
Contents
Overview & outcomes
Optimizes creative rotation and scheduling across a signage network.
- 2–3× faster campaign setup
- Higher dwell-time engagement
Acquire: data sources
- Creative assets & templates
- Screen inventory & locations
- Audience & dwell-time telemetry
Enrich: transforms & policies
- Template extraction; resolution/aspect metadata
- Tag by audience, location, and context (time/weather)
Reason: agents & rules
- Scheduling Agent: recommends rotations and slots
- Optimization loop using recent telemetry
Orchestrate: workflows
- Push playlists to players; verify playback
- Exception handling and rollback to last-known-good
Security & compliance
- Tenant isolation; no PII stored
- Hardware keys and signed manifests
KPIs & SLAs
- Engagement lift vs baseline; failed-playback rate
Rollout plan
- Pilot 50 screens, 2 templates
- Measure engagement for 4 weeks